Your Questions. Straight Answers.
No jargon, no runaround. Here are honest answers to the questions we get asked most.
Working With Us
How long before I see results from SEO?
Most clients see measurable improvements in organic traffic within 3 to 6 months. Some competitive niches take longer, but we typically move the needle within the first 90 days. SEO is a compounding investment — the results accelerate over time as your authority grows.
Do you require long-term contracts?
We don’t lock you into long-term contracts because we don’t need to. Our results speak for themselves. Most engagements start with a minimum 3-month commitment to give the strategy time to take effect, then continue month-to-month because clients see the value.
How much does digital marketing cost?
Every business is different, so we build custom proposals based on your goals, competitive landscape, and the scope of work needed. We don’t publish rigid pricing because we don’t deliver rigid strategies. Book a free consultation and we’ll give you a transparent quote with no obligations.
What industries do you work with?
We’ve worked with e-commerce brands, automotive dealers, service businesses, creative agencies, SaaS companies, and more. Our strategies are built on data and proven frameworks that work across industries — we adapt to your market, not the other way around.
How do you report on results?
Every month you get a clear, no-jargon report showing exactly what we did, what moved, and what we’re doing next. We track the metrics that matter to your business — revenue, leads, conversions — not just vanity numbers like impressions.
Can I pause or cancel my service?
Yes. We work on a month-to-month basis after the initial commitment period. If you need to pause, we’ll preserve your progress and pick up where we left off. If you decide to cancel, we hand over everything — all assets, access, and documentation are yours.
Service Questions
What is GEO and why should I care about it?
GEO stands for Generative Engine Optimization. It’s the practice of optimizing your brand’s presence in AI-powered search tools like ChatGPT, Google Gemini, and Perplexity. As more people use AI for recommendations and research, GEO ensures your business gets mentioned and cited. It’s the next evolution of search, and early adopters have a massive advantage.
What's the difference between SEO and SEM?
SEO (Search Engine Optimization) focuses on earning organic rankings through content, technical optimization, and authority building. SEM (Search Engine Marketing) involves paid advertising on search engines like Google Ads. SEO is a long-term investment that compounds over time. SEM delivers immediate visibility but requires ongoing ad spend. Most businesses benefit from both.
Do I really need a new website, or can you fix my current one?
It depends. Sometimes a website just needs optimization — better speed, improved UX, and fresh content. Other times, the site is so outdated or poorly built that starting fresh is more cost-effective than patching. We’ll give you an honest assessment during your free consultation.
What is CRO and how does it help my business?
Conversion Rate Optimization is the practice of increasing the percentage of website visitors who take a desired action — buying a product, filling out a form, booking a call. Through A/B testing, user research, and data analysis, we find and fix the friction points that stop visitors from converting. The result: more revenue from the same traffic you’re already getting.
How often should I update my website?
Your site should be continuously maintained for security and performance. Content should be refreshed regularly — we recommend reviewing and updating key pages at least quarterly. A full design refresh is typically needed every 3 to 5 years to stay current with user expectations and technology standards.
What's the difference between web design and UX/UI design?
Web design focuses on the visual look and feel of your website — colors, typography, layout, branding. UX/UI design goes deeper into how users interact with your site — navigation flows, information architecture, usability testing. Think of web design as how it looks, and UX/UI as how it works. Both matter enormously.
Can you help with e-commerce SEO?
Absolutely. E-commerce SEO has its own challenges — product page optimization, category structure, schema markup, faceted navigation, and managing thousands of pages. We have deep experience optimizing online stores for organic search.
Do you build Progressive Web Apps (PWAs)?
Yes. PWAs combine the best of websites and native apps — fast, installable, and capable of working offline. If your business would benefit from an app-like experience without the cost of native development, a PWA might be the perfect solution.